China’s gold rush: why families are doubling down on precious metals

SCMP · 2026-02-14
China’s gold rush: why families are doubling down on precious metals

People across China are buying up gold in large volumes ahead of the Lunar New Year holiday, as surging prices for the precious metal fuel its popularity as both a festive gift and an investment. From migrant workers splashing out on gold-coated jewellery, to white-collar workers pouring their savin