AI Bots Flooded UK Smoke-Free Generation Consultation: 75% of Responses Fake, Analysis Finds

A staggering 75% of responses to the UK's 2023 public consultation on creating a smoke-free generation and curbing disposable vape sales were generated by AI bots, according to a new analysis published in Tobacco Control. Researchers examined publicly available data and freedom of information requests, uncovering that three out of four submissions were not from real people but from automated systems. This flood of fake responses threatens to undermine the democratic process, potentially skewing policy decisions on critical public health measures. The consultation, which sought public input on phasing out tobacco sales to future generations and restricting disposable vapes, is a key part of the government's strategy to reduce smoking rates and protect young people. The finding raises urgent questions about the integrity of online public consultations in the digital age, where AI tools can easily mass-produce comments. Policymakers may need to implement stronger verification methods to ensure that the voices of genuine citizens are heard over the noise of bots. As AI becomes more accessible, safeguarding public participation is more crucial than ever.