Kadokawa Corporation: CEO Battle Rocks Elden Ring Parent Over Strategic Direction

Eurogamer · 2026-06-24
Kadokawa Corporation: CEO Battle Rocks Elden Ring Parent Over Strategic Direction

Japanese media giant Kadokawa Corporation, known for its extensive interests in publishing, film, anime, and games, is currently grappling with a fierce internal corporate drama. At the heart of this high-stakes confrontation is Takeshi Natsuno, the incumbent CEO, and a bitter dispute over the company's strategic direction. The immense global success of FromSoftware's Elden Ring, a flagship title within Kadokawa's gaming division, has unexpectedly become a critical element in this leadership battle. This conflict transcends a mere internal power struggle, representing a trenchant debate on the most effective path to navigate the complex and evolving global entertainment industry. Kadokawa faces significant challenges in reconciling its traditional content creation strengths with the demands of digital transformation and the relentless pursuit of shareholder value. The resolution of this internal strife promises to reshape one of Japan's most influential cultural institutions, with lasting implications across its varied content empire.