Southeast Asia Streaming Surges With 19% Growth, Indonesian Content Rivals K-Dramas, Report Finds

Variety · 2026-02-11
Southeast Asia Streaming Surges With 19% Growth, Indonesian Content Rivals K-Dramas, Report Finds

The premium streaming market in Southeast Asia gained significant momentum in 2025, powered by a resurgence in account growth, expanded connected TV adoption and a landmark year for locally produced programming, new data from Media Partners Asia and its measurement platform AMPD shows. Paid streamin