Common Ground Entertainment: A New Powerhouse Emerges in London Talent Management

Deadline · 2026-02-10
Common Ground Entertainment: A New Powerhouse Emerges in London Talent Management

Industry veterans Charlie Gavshon and Rowena Wallace have launched Common Ground Entertainment, a new management and production company headquartered in London. By combining their extensive backgrounds—Gavshon’s experience with Rogue Management and Entertainment 360, and Wallace’s work at Peach House—the duo intends to challenge the traditional agency model. The firm launches with a dual focus: providing high-level representation for international talent and actively developing original film and television projects. The company's debut is strategically timed ahead of the Berlin Film Festival, where they plan to introduce their roster of clients, including Dara Van Dusen, to key international industry players. This move highlights a broader industry shift toward boutique, hybrid agencies that integrate production capabilities to better control the intellectual property and career trajectory of their talent. As the entertainment market moves toward a more selective, quality-focused era, Common Ground Entertainment aims to bridge the gap between creative ambition and financial viability, positioning itself as an essential player in the competitive UK and global production landscapes.