Jorge Diego Etienne Shows 15 Years of Design Prototypes at Mexico City’s Museo Franz Mayer

Monterrey-based industrial designer Jorge Diego Etienne is opening his archives for the first time in a new exhibition at Museo Franz Mayer in Mexico City. Titled “Mockups Before Fuckups,” the show brings together nearly 15 years of sketches, prototypes, and material tests that reveal the thinking behind his practice. Visitors can see the iterative process from initial concept to final product, including early failures and unexpected discoveries. Etienne’s work spans furniture, lighting, and everyday objects, often blending local materials with contemporary forms. The exhibition highlights how prototyping is essential to responsible design—reducing waste, refining function, and pushing creative boundaries. By sharing these behind-the-scenes artifacts, Etienne invites the public to understand design not as a finished object but as a journey of trial and error. The show runs at Museo Franz Mayer, a key cultural institution in Mexico City, and is expected to draw design students, professionals, and curious visitors. It underscores the growing global recognition of Mexican design and the value of process over perfection. As the design world increasingly embraces sustainability and transparency, Etienne’s archive offers a timely lesson in humility and innovation.