How a Stroller Blanket Inspired 7AM Enfant, the Mother-Daughter Baby Gear Brand Now Taking on NYC

Chana Campora and her mother are the duo behind 7AM Enfant, a baby gear company born from a simple but transformative idea: a stroller blanket designed for New York City winters. After moving from Paris, Chana's mom found that standard blankets slipped off strollers, leaving babies cold. Her solution—a cozy, secure blanket—became the foundation of a business that now spans outerwear, footmuffs, and accessories for urban families. Now, Chana works alongside her mother to run the company, blending French design sensibility with the practical demands of city parenting. The brand has grown from a single product into a recognized name in the baby gear market, with a focus on durability, style, and comfort. For parents navigating crowded sidewalks and chilly commutes, 7AM Enfant offers gear that solves real problems. As the company continues to expand, it remains a family affair—proof that a mother's ingenuity can spark a lasting legacy.