Ex-Finance Professional Addison LaBonte Builds $3M Gluten-Free Bakery from Home Kitchen

Business Insider · 2026-11-03
Ex-Finance Professional Addison LaBonte Builds $3M Gluten-Free Bakery from Home Kitchen

Addison LaBonte left a career in finance to launch a gluten-free bakery from her own kitchen, and the venture is now on track to hit $3 million in revenue this year. Her story shows how a personal dietary need can turn into a scalable business when combined with smart use of digital tools. LaBonte credits social media for building an audience and gathering real-time feedback, which she used to refine recipes and expand her product line. By listening directly to customers, she was able to create offerings that resonated with the growing gluten-free market, which includes not just those with celiac disease but also health-conscious consumers. The business has grown from a home operation to a full-scale bakery, demonstrating the power of niche markets and authentic founder-led branding. LaBonte's journey highlights how e-commerce and social platforms can level the playing field for entrepreneurs without traditional food industry backgrounds. As demand for gluten-free products continues to rise, her approach may serve as a blueprint for other founders looking to turn a passion into a profitable enterprise.