Neighbours recut with AI into Margot Robbie microdrama for phones, sparking cast backlash

The Guardian AI · 2026-10-25
Neighbours recut with AI into Margot Robbie microdrama for phones, sparking cast backlash

Long-running Australian soap Neighbours is being transformed into a vertical microdrama for mobile viewing, with storylines featuring Margot Robbie recut using AI. RoseBerry Media, known for 'vertical television', is behind the project on its Epis platform, using an AI-assisted tool called RedSnapper. The move has sparked backlash from Robbie's former co-stars, who say they were not consulted about their appearances being repackaged. The controversy highlights wider industry concerns about mining television archives for new content without actor consent. As streaming and short-form video boom, the ethics of AI-driven repurposing of classic shows is under scrutiny. The outcome could set a precedent for how legacy content is monetized in the digital age.